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Specialty Coffee Roastery
& Espresso Bar.
Precision roasting. Expert brewing. El Jadida's home for coffee lovers.

The Expert
Meet Our Head Barista
"Coffee isn't just a drink; it's a science. At Asador, we weigh every gram and time every shot to ensure the perfect extraction. Our goal is to highlight the natural fruit and chocolate notes of our single-origin Arabica beans."
100%Arabica
DailyRoasting
Small Batch Roasting
Roasted right here in El Jadida. We roast in small batches to ensure freshness that imported commercial coffee can't match.
The Methods
Whether you prefer the clean taste of a V60/Chemex or the bold richness of a double espresso, we have the gear and the skills.
Ceremonial Matcha
Not just coffee. We serve authentic Japanese Ceremonial Grade Matcha, whisked to perfection for a smooth, umami-rich energy boost.